I have two years of online advertising experience along with one year of creating, maintaining, and contributing to LA Snark.com. I am looking for a position in which I could use the following skills:
• Sell and manage advertising campaigns across a network of 180 websites
• Create proposals and present to agencies and direct advertisers
• Forecast inventory using Doubleclick Sales Manager, Google Analytics and Excel-based inventory calendars
• Analyze demographic data from Quantcast, Nielsen, and Surveys
• Analyze campaign performance using DART and optimize all placements
• Manage RFPs using MediaVisor and Atlas
• Maintain a spreadsheet of earned revenue and a pipeline of potential revenue
• Determine eCPM based on Google Adsense placements
• Oversee all client invoicing and trafficking of campaigns
• Maintain an extensive agency and advertiser contact list in SalesForce
• Built a communal Los Angeles-focused blog using Wordpress and PHP
• Write and edit content to maximize SEO effectiveness
• Manage ad networks like Google Adsense, BlogAds, TextLinkAds, and Kontera
• Manage affiliate partnerships through Commission Junction, Linkshare, and Clickbank
• Manage ad placement to increase click through rate
• Promote articles using Twitter, Digg, Del.Icio.Us, Mixx, Technorati, StumbleUpon and others
• Manage subscribers and RSS feeds via FeedBurner
• Increase PageRank by exchanging links with do-follow sites
• Monitor site traffic using Google Analytics and Extreme Tracking
• Work with PR firms to promote local events
• Manage and assign articles to a team of volunteer writers
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