Mobile, Local, Social, Personal: Future of Search, Presented by Google Senior Agency Relations Manager Lisa Green

When Google speaks, the insights have to be mined by the participants: See the Q&A posted on Blog.DesignatedEditor.com (scroll toward the bottom).

The Future of Search - Hosted at Google's Cambridge Office, Presented by Google Senior Agency Relations Manager Lisa Green and SEMPO Boston Working Group

#Sempo_boston

Search is being redefined by mobile, local, social, personal, augmented reality

By a device revolution: Mobile phones

Personalization: How can we truly personalize?

Augmented reality: Fuse digital to actual world

Localization & personalized search

Social circle personalization

Omnivorous search box: everything you've searched

Click to Blog.DesignatedEditor for greater depth, examples, and link to Google AdWords post