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CEO insights: e-tailers’ take on SEO, Online Marketing, Mobile, Social Media

What Will "E-Commerce 2.0" Look Like in the Next Few Years?
Some highlights from the MITX panel at the Microsoft NERD Center in Cambridge, MA

“Advertising within social media is different from community-building: It's about demand-generation. Search, on the other hand, is really about demand-satisfaction.”
-- Brian Eberman - CEO, Avenue 100 Media Solutions

“Need to focus on value proposition, grow and evolve, keep ear to consumer, and keep adding value.”
-- Scott Savitz - CEO and Co-Founder, Shoebuy

“CSN continues to experiment and find interesting things to do … "
-- Niraj Shah - CEO and Co-Founder, CSN Stores

More details on social media contests, banner ads, and why these CEOs feel they’re weathering the economic downturn at Blog.DesignatedEditor.com

Approaching 20,000 visits … questions, c...

Tags: Affiliate, Internet, MITX, Marketing, Media, Mobile, Online, Retailer, SEO, Social

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Comment by Jim Vautier on February 2, 2010 at 2:48pm: Suzanne: I thought this was very insightful.'Advertising within social media is different from community-building: It's about demand-generation. Search, on the other hand, is really about demand-satisfaction.” Thx for link to Blog Designated Editor. All the Best!
Jim